COMMIT TO QUIT DAY

This campaign is a collaborative project between TitanHEALTH’s branch TitanWELL and the American Lung Cancer Screening Initiative that offers help and resources to students wanting to quit smoking. WELL presented this campaign as a symbiotic approach between nature and health to combat lung cancer and smoking. From title treatment to visual context, I designed this campaign with accordance to brand guidelines in a paper-cut style depicting scenery of people participating in outdoor activities.